A Planning Instrument for Cultural Decision-Makers and Politics
A familiar situation, this: there are two exhibition openings, a press conference and two concerts – all happening at the same time. And because there is also a marathon race, the streets have been sealed off and no one makes it to their event on time.
Cultural decision-makers often plan themed events a long time ahead, only to find out shortly before the launch that one of their colleagues has already organised an exhibition on the same topic – not because they wanted to compete, but merely because the topic was “in the air” and they were unaware of other peoples’ plans.
Now imagine being a journalist, a politician or someone who for professional reasons is asked to attend all these events. Impossible! Yet organisers are likely to complain when they feel the press have not been in attendance because another, bigger event premiered somewhere else or when the mayor or minister rushes to the next appointment after just five minutes – provided they turn up at all.
It’s situations like these that call for a “planning instrument”, which would allow cultural decision-makers, politicians, journalists and institutions to coordinate their agendas.
The Professional Calendar aims to provide such an instrument.
What can the Professional Calendar do?
The Professional Calendar displays events which are only of interest to a professional audience (cultural decision makers, media, institutions) or which are not destined to be disclosed to the general public because they are still in planning.
Because they are shown alongside all other relevant dates, overlaps with confirmed events become immediately visible. The Professional Calendar is not a separate area nor a distinct cultural agenda, but essentially an extension of the event calendar on the website.
How does it work?
You can activate the display of the Professional Calendar with a password via the Professional Login in the advanced search of the website. In other words, once you have activated this function via the Professional Login, advanced search queries will also display the events that remain hidden to the “normal” user.
This lets you see which dates have already been reserved for openings or whether one of your colleagues is planning an event on a given topic.
The Professional Dates are easily recognisable as they are indicated in colour and set apart from the general agenda by a blue frame.
How can I enter my Professional Dates?
You can simply enter your Professional Dates on the agenda via your plurio.net account. Register your event as you would normally do. Then, instead of publishing it “online”, choose the option “in planification”. Your event will be visible in the protected modus only.
You can of course update your event as usual and choose to publish it online when you feel it should be available to the public at large. Please contact our regional administrator Tessy Fritz for further information. If you do not have a plurio.net account, please sign up on the website: [Plurio.net Sign-Up]
Coordinating general topics via the Professional Calendar
In cooperation with various State and communal cultural administrations and institutions, we plan to put forward a series of themes to which professional users may relate their events, such as “First World War”, “Presidency 2015”, “150 Years Luxembourg”, and so forth. This will allow users to get an overview of all related events taking place throughout the country at a certain time. Should you have suggestions for themes, please contact the editors.
How do I obtain my Professional Login Data?
Please order your login data for the Professional Calendar now. Please send us a mail at [our Team] with the header “Access to Professional Calendar”. Please specify for which institution you are working. You will then be emailed a password.
If you are a member of plurio.net, you have already received your login data via email. If you have lost this email or have only recently signed up for plurio.net, please contact [our Team].
Sound too abstract? Here are a few practical examples:
“Booking” a time slot and looking for partnerships
You are planning a music festival for next year and would like to “reserve” the date and the topic. You look up the Professional Calendar to check if other big events are taking place at the same time and register your festival.
You simply enter the first and last day, the title (a working title will do), the place and a category (for instance, “Festival – Classical Music”). Say you are planning a “Verdi Retrospective”: this will signal to your colleagues that a major event around Verdi is in preparation and will take place at a certain time.
If your festival is looking for partners, you may specify this in the description of your project. This will facilitate cross-disciplinary collaboration (in this case, if one of your colleagues is planning an exhibition about Verdi and realises that you are planning a Verdi festival). It is a tool designed to promote synergies – and audiences will thank you for it.
Of course, you decide to what extent you want to provide information about your project. This means that you can also simply “block” a time slot for an event and thus let your colleagues know that you are working on something.
Coordinating themed events
Between 2014 and 2018 a large number of events in Luxembourg and abroad will commemorate the First World War. To allow users to get a better overview of the events planned in Luxembourg, we will create a dedicated theme (“Commemoration of WWI”) under which you can simply register your event by creating a link. The Professional Calendar will thus show all the events in Luxembourg around this topic. Other themes may also be coordinated in this way: simply create a category for a given theme and publish it in the Professional Calendar.
Coordinating press conferences and other short-term events
Success is often a matter of getting the timing right. Display your press conferences, openings and other short-notice events in the Professional Calendar and check what your colleagues are planning at the same time.
Maybe you are flexible enough to reschedule your event in order to secure best possible media coverage – and maybe the mayor or minister will stay a little longer.
And although we know that not all schedules are flexible, the Professional Calendar gives you at least the possibility to react on short notice.